First, I’ve always been interested in architecture, I’ve enjoyed seeing it in real life, and in printed and digital media. I’ve always been focused on its importance and impact on people’s lives. We often don’t see iconic architectural landmarks in our daily work; however, they are and remain a new home for someone, a new office for a business, or production facilities. Realizing that I’m part of big real estate decisions of people and companies really motivates me to go to work every day effortlessly.
Second, it’s marketing that I’ve always been interested in during my studies and while gaining new knowledge on a daily basis. In fact, I believe that real estate brokerage companies are, in a sense, marketing companies, but with a narrower and more specialized focus. Marketing is a very dynamic field where everything is constantly changing. So, I’m convinced that clients who turn to professionals in the field that they need will definitely get the result faster.
Third, the choice of sales services in the real estate business was influenced to a large extent by my time in the United States where I experienced first-hand what a truly thought-out, high-quality, customer-focused service really means. And I felt that this is it, this is the kind of service we need to provide to the clients of the company. When I returned to Latvia and started dealing with real estate service providers, I had a clear idea of what was missing and what could be done better for the client to enjoy a hassle-free process.